The sinister insistence on happiness

To stay afloat on top of it…

“Happiness is the consequence of personal effort. You fight for it, strive for it, insist upon it, and sometimes even travel around the world looking for it. You have to participate relentlessly in the manifestations of your own blessings. And once you have achieved a state of happiness, you must never become lax about maintaining it. You must make a mighty effort to keep swimming upward into that happiness forever, to stay afloat on top of it.”
From Elizabeth Gilbert, American writer of bestseller Eat, Pray, Love, 2006

“The admonitions to be happy, voiced in concert by the . . . sanatorium director and the. . . propaganda chiefs of the entertainment industry, have about them the fury of the father berating his children for not rushing joyously downstairs when he comes home irritable from his office. It is part of the mechanism of domination to forbid recognition of the suffering it produces, and there is a direct line of development between the gospel of happiness and the construction of camps of extermination so far off in Poland that each of our own countrymen can convince himself that he cannot hear the screams of pain.”
From Frankfurt School theorist Theodor Adorno in Minima Moralia, 1951

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